Download Category: MARKETING PROJECT TOPICS
ASSESSMENT OF TWITTER BAN ON BRAND AWARENESS IN NIGERIA
ABSTRACT This study was carried out on the assessment Of Twitter Ban On Brand Awareness In Nigeria . Specifically, the study determined the extent to…
AN EVALUATION OF UYO METROPOLIS RESIDENT PERCEPTION OF TELEVISION CAUSE ADVERTISEMENT ON KIDNAPPING
CHAPTER ONE INTRODUCTION 1.1 Background of the study There is innumerable graduation of opinion on an issue as there is no one public opinion because…
AN ADVERTISING MESSAGES AND PRODUCT PATRONAGE OF CHAMP MALTA WITH REFERENCE OF RESIDENTS OF UYO METROPOLIS
CHAPTER ONE THE PROBLEM AND ITS SETTING 1.1 Introduction Advertising is a form of communication for marketing and used to encourage, persuaded or manipulate…
A STUDY ON THE SOCIAL EFFECT OF ADVERTISING ON THE NIGERIAN STUDENTS
ABSTRACT Advertisements affect our daily lives and as technology and the practice of marketing has developed over the course of history, we have become exposed…
MEASURING THE EFFECTIVENESS OF ONLINE SHOPPING
ABSTRACT The aim of the research work is to elicit information on the relationship between online shoping and the level of patronge, the study made…
IMPACT OF ROADSIDE ADVERTISEMENT ON CONSUMER PURCHASING BEHAVIOR
Abstract Study has shown that most working class Nigerians spend over 70% of their time away from home. This makes Out of home (OOH) or…
THE IMPACT OF PRICING STRATEGY ON SALES PERFORMANCE
Abstract The study examined effect of pricing strategy on sales performance, a study of Unilever Nigeria Plc. The study employed the survey design and the…
FACTORS THAT INFLUENCE CONSUMERS PREFERENCE OF DETERGENT
ABSTRACT The aim of this study was to examine the factors that influence consumer preference of detergents in Enugu. The study specifically sought to answer…
ROLE OF E- COMMERCE IN IMPROVING CUSTOMERS SATISFACTION
CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY The use of e-commerce websites can lead to accepting and satisfying intentions and then influence customer satisfaction…
THE EFFECT OF PACKAGING ON CONSUMER BUYING DECISION
ABSTRACT The project examines the effect of packaging on consumer buying behaviour with reference to Unilever Company. The study main objective is to know the…
