ANALYSIS OF THE IMPACT OF EFFECTIVE COMMUNICATION IN INCREASING ORGANIZATIONAL PRODUCTIVITY

ABSTRACT The topic of this research is Analysis of the Impact of Effective Communication in Increasing Organizational Productivity. A case study of the Nigerian Breweries…

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IMPACT OF INFORMATION AND COMMUNICATION

CHAPTER ONE INTRODUCTION  1.1  BACKGROUND TO THE STUDY                    Today‟s business environment is very dynamic and undergoes rapid change as a result of technological…

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COMMUNICATION AS A MANAGERIAL TOOL FOR EFFICIENT ORGANIZATIONAL PERFORMANCE

CHAPTER ONE INTRODUCTION 1.1   BACKGROUND TO THE STUDY                 Our society is a dynamic place in society of technological change and quick decisions are needed which…

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IMPACT OF SOCIAL MEDIA ON CONSUMER BUYING BEHAVIOUR

CHAPTER ONE INTRODUCTION 1.1 BACKGROUND TO THE STUDY New technological inventions can have a great impact in organizations through its contributions to change the social…

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THE EFFECTS OF ADVERTISING ON COMPANY’S PROFITABILITY

CHAPTER ONE INTRODUCTION 1.1     BACKGROUND TO THE STUDY  It is mandatory to know the effects of advertising on company’s profitability and to introduce advertising…

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A CRITICAL EVALUATIONS OF THE IMPACT OF DIGITALIZATION ON BROADCASTING MEDIA

CHAPTER ONE 1.0 INTRODUCTION 1.1 BACKGROUND OF THE STUDY Digital television transition is the technological evolution and advance from analogue terrestrial television, which broadcasts land…

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THE IMPACT OF ADVERTISING ON THE DEVELOPMENT OF THE MEDIA

CHAPTER ONE INTRODUCTION   1.1     BACKGROUND TO THE STUDY  The attitude of people towards promotion differs. Some people are of the opinion that promotional activities particularly advertising…

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THE PROSPECTS & PROBLEMS OF PRIVATE RADIO BROADCAST MEDIA IN NIGERIA

CHAPTER ONE INTRODUCTION BACKGROUND OF THE STUDY The development of radio was part of man’s quest to send and receive information over space faster than “wired…

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APPRAISAL OF THE IMPACT OF OPINION LEADERS IN INFORMATION DISSEMINATION

CHAPTER ONE INTRODUCTION 1.0 Background to the Study Opinion leaders are defined as individual who exert an unequal amount of influence on the decision of…

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CRITICAL APPRAISAL OF THE ROLE OF NATIONAL BROADCASTING COMMISSION (NBC) IN CONTROLLING THE PERFORMANCE OF BROADCAST INDUSTRY IN NIGERIA

CHAPTER ONE INTRODUCTION 1.1  BACKGROUND OF THE STUDY The human society we live in is that of law and ethics, control and regulations. In essence…

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