THE EFFECTS OF UNETHICAL PRACTICES IN ADVERTISING: (A CASE STUDY OF VITAFOAM IN NIGERIA)

Abstract   Our country, Nigeria is more of a capitalist state and everyone in his kind of business wants to maximize profit. By the way…

0Shares
Continue Reading...

THE EFFECT OF PRODUCT ADVERTISING ON A COMPANY’S SALES VOLUME(A CASE STUDY OF 7UP BOTTLING LIMITED)

ABSTRACT       The major aim of this project is to demonstrate the impact of advertising on the sales and profit of a business…

0Shares
Continue Reading...

THE EFFECT OF PHYSICAL DISTRIBUTION ON THE SALES VOLUME OF BEVERAGE IN ENUGU METROPOLIS (A CASE STUDY OF SEVEN-UP BOTTLING COMPANY)

CHAPTER ONE INTRODUCTION BACKGROUND OF THE STUDY In any economic system there are always the basic element of production and consumption. In such a business…

0Shares
Continue Reading...

THE EFFECT OF MOTIVATIONAL POLICIES AND PRACTICE ON SALES FORCE IN NIGERIAN BANKING INDUSTRY (A CASE STUDY OF FIRST BANK NIGERIA PLC NNEWI)

TABLE OF CONTENTS Title Page        –       –       –       –       –       –       –       –       -i Approval Page         –       –       –       –       –       –       –      …

0Shares
Continue Reading...

THE EFFECT OF ADVERTISING ON THE SALES VOLUME OF BEVERAGES IN AWKA METROPOLIS (A CASE STUDY OF MILO, BOURNVITA AND VIATALO)

TABLE OF CONTENT TITLE PAGE ——————————————————————I APPROVAL——————————————————————–II DEDICATION—————————————————————-III ACKNOWLEDGEMENT—————————————————-IV ABSTRACT——————————————————————-V TABLE OF CONTENT—————————————————-VIII         CHAPTER ONE Background of the study—————————————————- Statement of the problem—————————————————- Objective…

0Shares
Continue Reading...

APPLICATION OF MARKETING CONCEPT IN MARKETING OF HAIR DRESSING SERVICES

  ABSTRACT   This research project is a very crucial study for the entire public that makes use of salon within Enugu metropolis.  The researcher…

0Shares
Continue Reading...

APPLICATION OF MARKETING CONTROL TECHNIQUES IN MANUFACTURING FIRMS

Abstract The topics of this research work are the application of marketing control techniques in manufacturing firms in Enugu east local government: A case study…

0Shares
Continue Reading...

THE INFLUENCE OF TELEVISION ADVERTISING ON CONSUMERS CHOICE OF BEVERAGE (A CASE STUDY OF NESTLE PLC LAGOS)

TABLE OF CONTENT Title –       –       –       –       –       –       –       –       –       –       –       -i Approval –       –       –       –       –       –       –       –      …

0Shares
Continue Reading...

“An Analysis of Impact of Warehousing in the Efficient Distribution of Toilet Soap (A case study of Orange Drug).

CHAPTER ONE 1.0 Introduction 1.1 Background of the Study Marketing is not complete until the product produced get to the final consumer. Great wonder said…

0Shares
Continue Reading...

MARKETING PRACTICES AND CONSUMER SATISFACTION IN THE HOTEL INDUSTRY (A CASE STUDY OF ABIA HOTEL LTD. UMUAHIA

ABSTRACT If management is to maximize customer satisfaction and resulting profits. It must recognize that components of satisfaction are of varying degrees of importance to…

0Shares
Continue Reading...