Download Category: MARKETING PROJECT TOPICS
THE EFFECTS OF CUSTOMER RELATIONSHIP MANAGEMENT ON CUSTOMER RETENTION IN THE INSURANCE INDUSTRY IN GHANA THE MEDIATING ROLE OF CUSTOMER SATISFACTION
ABSTRACT Today, there is a fierce competition in the insurance industry in Ghana, and one of the key issues is the company‟s ability to practice…
THE IMPACT OF PHYSICAL DISTRIBUTION CHANNELS IN MARKETING OF AGRICULTURAL PRODUCE: A CASE STUDY OF PERISHABLE AGRICULTURAL PRODUCE IN BOKI L.G.A OF CROSS RIVER STATE
ABSTRACT Physical distribution channels has created a created a great impact by bridging the gap between the producers and the final consumers. The inability of…
STRATEGIC MARKETING PLANNING AS AN ESSENTIAL TOOL FOR ORGANIZATIONAL GROWTH (A CASE STUDY OF NIGERIAN BOTTLING COMPANY, ILORIN NBC)
TABLE OF CONTENTS Title page Certification Dedication Acknowledgement CHAPTER ONE 1.0 Introduction Background to the study Statement of the Research Problem Aims and Objective of…
THE IMPACT OF MARKETING MIX STRATEGY ON THE GROWTH OF A FIRM (A CASE STUDY OF LUBCON NIGERIA LIMITED, ILORIN)
TABLE OF CONTENT Front page i Certification ii Dedication iii Acknowledgement iv Table of content v CHAPTER ONE Introduction…
IMPACT OF PROMOTIONAL STRATEGY IN THE HOTEL INDUSTRY (A CASE STUDY OF KWARA HOTEL)
CHAPTER ONE INTRODUCTION 1.1 Background of the study This chapter is intended to discuss certain vital element in marketing known as the “marketing communication…
EVALUATION OF RETAILING STORE IN ILORIN METROPOLIS (A CASE STUDY OF J.M.K SUPERMARKET)
TABLE OF CONTENT Title page Certification Dedication Acknowledgement Table of content CHAPTER ONE 1.0 Introduction 1.1 Background of the study 1.2 Statement of the…
EXAMINATION OF DISTRIBUTION CHANNELS FOR CONSUMER FOODS
TABLE OF CONTENT Title page Certification Dedication Acknowledgement Table of content CHAPTER ONE Background of the study Aims and objectives of the study Significance…
ENVIRONMENTAL COMPLEXITY AS THE DETERMINANT OF CHOICE OF PROMOTIONAL TOOLS IN MARKETING ORIENTED ORGANIZATION (A CASE STUDY OF JMK SUPERMARKET, ILORIN)
ABSTRACT Environmental complexity is a determinant to the choice of promotional tools in a marketing oriented organization. Although, the environment variable are numerous and are…
BRAND MANAGEMENT IN BREWERY INDUSTRY IN NIGERIA. (A Case Study of Nigeria Breweries Plc, Lagos.)
TABLE OF CONTENTS Title Page Certification Dedication Acknowledgement Table of Contents CHAPTER ONE: INTRODUCTION Background of the study Statement of the Problems Objectives of the…
